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The Three Best Ways I Know To Find Ugly Houses
by Ron LeGrand
The first step to a successful business, any business, is to locate prospects who are predisposed to do business with you. The good thing about finding ugly houses is they’re easy to spot. They just sit there and glare at you. Anyone can see they need repairs, and we can assume if they’re ugly there’s a reason to contact the owner to see if you can buy it at wholesale price.
Obviously, it’s a numbers game. You’ll buy some and some you won’t. In fact, you won’t get most of them, especially the ones you think ought to be the easiest to buy because they’re the ugliest.
As I write this, I have just seen my Roth IRA grow $80,000 from two checks on two ugly houses I bought, rehabbed and resold. I made $43,230 on one and $37,233 on the other…
And That Was Only My Half!
Both were partnered deals with people I know, so I only got half of the profits. Of course, I didn’t touch the houses and in fact, I’ve never even seen a picture of one of them! Perhaps, I should go look at it. Well… maybe not. The check seemed to clear OK.
Ugly houses are very profitable-too profitable for you to ignore. I’m afraid I’ve created a monster. I’m hearing too many students say they’d rather do pretty houses and not mess with the uglies. That would be a mistake. A big mistake. Sure, pretty houses are easy in, easy out. No contractors and little or no costly entanglements. So what? Does that excuse you from harvesting the gold in uglies? I think not! The two examples I just told you about should make my case.
You Can’t Find Pretty Houses Without Finding Ugly Ones!
Read the rest of Ron’s article here
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